As a co-founder of PARK and leader of the organisation over the last 25 years, Frans is proud of the strong vision he has instilled and the inspiring team he has built.

With a firm belief in the power of design, he relishes watching his clients reach their full potential and seeing what impact strong leadership can have both on business and the planet.

James joined PARK in 2013 following an extensive career in product design at both LEGO and Hasbro. Here he honed his skills in design leadership – directing, managing and launching multiple consumer products worldwide.

Today, James not only teaches the Academy programs, but is also a senior consultant and Company Director at PARK. From embracing new design leadership techniques to helping people discover new ways to think, James’ raison d’être is to help his clients reach their goals.

With his extensive experience in strategic design and managing human-centred, digital products and services, Brian’s end-goal is always about the benefits of great design.

He’s collaborated with teams from a diverse range of global organisations, including Audi, Philips, Vanguard, Adidas, Fidelity and JP Morgan Chase. He’s also a coach on our PARK Academy program. Brian holds an MBA in Design Management and serves on the leadership team of the Service Design Network.