Consulting
Building and scaling capabilities
Coaching
Amplify your impact, overcome challenges and unlock your potential as a leader of design. With tailored individual and team coaching on topics from personal effectiveness to team management.
Why PARK Coaching
The right match
Not every coach will be the right coach for you. We take the time to match you to a coach with the right experience specific to your individual or team challenges, skills and goals.
Tailored approach
Once a week? Once a month? Once a quarter? Our coaching packages are tailored, by number and session length, around your personal or team needs.
Built for design leaders
The skills required to lead design are unique. Our coaching model has been custom built for leaders of design, bringing design, business and emotional intelligence together.
Empathetic yet challenging
Coaching is about connecting with people. So, we’ll always have empathy and understanding for your individual or team situation, whilst still challenging you at the right moments
Result-oriented
The more focused the better. We'll agree desired outcomes early on, then drive progress in a structured way with an ongoing action plan and progress tracking.
Coaching formats
Individual coaching
Unlock your potential on your path to becoming a High Impact Design Leader.
Coaching for individuals in areas from personal effectiveness to power and impact, to managing relationships and teams to career planning.
Team coaching
Personalised team guidance for greater impact and commitment behind a shared purpose.
Coaching for design teams in areas such as purpose-setting, on-boarding, performance, succession planning, effective delegation and collaboration.
High Impact Design Leadership
Our coaching model focuses on strengthening your and your team's emotional intelligence –including self-awareness, self-regulation, motivation, empathy and social skills. By connecting these skills with business and creative intelligence, design leaders can increase their credibility and impact on their business’ ever-changing needs.
Emotional Intelligence (EQ): The capacity to be aware of, control and express one’s emotions, and to handle interpersonal relationships judiciously and empathetically.
Business Intelligence (BQ): The capacity and knowledge to lead change and performance improvements across all facets of your organization, from operations to outcomes.
Creative Intelligence (CQ): The capacity to be intellectually flexible and innovative. An ability and mindset to solve problems by imagining new and unique solutions.
In our experience, people learn best and organisations change most readily when they focus on, study and engage in dialogue. We look forward to talking to you.
Your journey starts here
Click here to answer a few questions, and to book a complimentary introductory chat with a coach that fits your profile.
Meet our coaches
Andy Sharpe
Company Director
Andy is a Senior Consultant and Director at PARK. Originally trained as a product designer, he spent 17 years client-side at Unilever, working in Design Management and Leadership roles in both the UK and USA.
After many years as a client of PARK, in 2018 he jumped the fence and in 2023 became a co-owner alongside James Hall. Andy underpins everything he does with a belief – that human progress means keeping things simple.
James Hall
Company Director
James joined PARK in 2013 following an extensive career in product design at both LEGO and Hasbro. Here he honed his skills in design leadership – directing, managing and launching multiple consumer products worldwide.
Today, James not only teaches the Academy programs, but is also a senior consultant and Company Director at PARK. From embracing new design leadership techniques to helping people discover new ways to think, James’ raison d’être is to help his clients reach their goals.
Frans Joziasse
Founding Director
As a co-founder of PARK and leader of the organisation over the last 25 years, Frans is proud of the strong vision he has instilled and the inspiring team he has built.
With a firm belief in the power of design, he relishes watching his clients reach their full potential and seeing what impact strong leadership can have both on business and the planet.
Jay Peters
Managing Director USA
Jay is a well-versed design and innovation leadership consultant. With 25 years’ experience in business, brand and design, he’s been coaching PARK clients since 2010 – transforming their businesses, maximising value across the triple bottom line and using collaboration, co-creation and communication to set them up for long term success.
Stephan Clambaneva
Senior Consultant & Tutor USA
At PARK Stephan leads projects that transform our clients’ businesses with innovation and design excellence. He also tutors the Design Leadership Academy.
Outside of PARK, Stephan serves on the board of directors of the Industrial Designers Society of America and leads their Special Interest section, ensuring a sustainable future. He also regularly writes articles for Innovation magazine, mentors start-ups and guides the NY Design Week Festival as part of the NYCxDesign Advisory Committee.
Aileen Dempsey
Senior Consultant and Tutor
With over 20 years’ experience working with design executives and teams, Aileen has gleaned a deep understanding of using design as a strategic business resource.
As well as an MBA in design management, she’s also an accredited coach and facilitator, and an advisory council member of the Design Management Institute.
Brian Gillespie
Senior Consultant and Tutor
With his extensive experience in strategic design and managing human-centred, digital products and services, Brian’s end-goal is always about the benefits of great design.
He’s collaborated with teams from a diverse range of global organisations, including Audi, Philips, Vanguard, Adidas, Fidelity and JP Morgan Chase. He’s also a coach on our PARK Academy program. Brian holds an MBA in Design Management and serves on the leadership team of the Service Design Network.
Frank van den Horst
Senior Consultant and Tutor
Frank sees himself as a change facilitator, helping people to make their lives, their businesses, and their communities better each day.
He draws upon his skills as a creative visualiser, kaizen expert and his intuition to coach teams and unlock their potential for better balance and efficacy.
Tim Mckeown
Senior Consultant and Tutor
Tim brings his broad experience from former corporate and agency roles, as a design manager and leader, to our team. He’s worked with global organisations such as Motorola, Whirlpool, Newell, McDonalds and Wilson Sporting Goods.
Tim’s passion is for human-centred, sustainable design approaches. Outside of PARK, you’ll find him leading a volunteer, non-profit nature reserve near his home in Holland, Lake Michigan.
